Head of Distribution & Marketing

Head of Sales

Ref: 1269Friday 7 May 2021

Circe £80k plus benefits

Our client is an award winning, specialist mortgage lender who are looking to build on a strong 2020 performance and recruit a Head of Distribution and Marketing to lead their mortgage sales, product development and marketing team. This is a strategic role and part of the Senior Management Team and you will be a major voice on the future direction of the organisation Your overall responsibility will be to ensure the lender is achieving the mortgage and savings growth targets as well as leading on the development of the brand and customer engagement.

Responsibilities will include:

  • Building and developing the future strategy for the business short, medium, and longer term and riving through the necessary change aligned to that
  • Strategic development of the mortgage distribution panel, which is aligned to the growth objectives (volume, mix and yield) and target customer base 
  • Oversight of the day-to-day management of the Business Development Team ensuring excellent relationships are built and maintained with existing and new brokers 
  • Identify, lead and deliver the marketing priorities and vision both regionally via a retail branch network and nationally via mortgage intermediaries. 
  • Oversight of the day-to-day management of the Marketing function to ensure marketing activity enhances the brand, customer (B2B and B2C) engagement and drives growth
  • Ensure a robust return on investment in marketing, PR and business development activity 
  • Build and present MI, including B2C customer insights (through analysis of customer demographics, product holding/utilisation, catchment analysis, product analysis) and intermediary insights through analysis of intermediary behaviour and engagement 
  • Based on strategic objectives and customer insight, lead the Product team to ensure delivery of mortgage and savings products that deliver the required growth, diversification and margin. 

This is a great opportunity for someone with a strong specialist mortgage lending background who already has relationships within the intermediary sector.